Dallas Zoo Reopen with New TurnStyle® Touchless Ticketing Software

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TurnStyle® delivers timed entry, touchless ticketing and other social-distancing solutions

The Dallas Zoo is among the first cultural institutions in the U.S. to reopen, and as it does, it is relying on ticketing technology that helps organizations plan safer outings for visitors.

The largest zoo in Texas is reopening at a limited capacity on Tuesday with Member Preview Days that sold out within a matter of hours. It will open its gates to the public May 29; those tickets go on sale Tuesday.

When sales begin, the zoo will offer the public timed entry, touchless ticketing and other features to help address their health concerns, thanks to TurnStyle®. Thousands of members already have reserved their timed admission for Member Preview Days Tuesday-Thursday.

About Dallas Zoo

The Dallas Zoo is dedicated to creating a better world for animals. By providing guests with real-world opportunities to make memorable connections with wildlife, the zoo aims to inspire and empower visitors to take action on behalf of wildlife around the world.

Located three miles south of downtown Dallas, the zoo features a 106-acre park with thousands of animals, making it the largest zoological experience in Texas.

Named one of the nation’s Top 10 Zoos by USA Today and continuously accredited by the Association of Zoos & Aquariums since 1985, this City of Dallas-owned but privately managed zoo is a thriving example of a successful public-private partnership.

About TurnStyle®

TurnStyle® is a suite of products that streamline ticketing and membership management, to allow institutions to better focus on building relationships of value with their customers. The software is a bridge between an organization’s website and its ticketing platform.

Turnstyle® believes that arts and culture organizations are vital to society and strives to help arts and culture organizations like The Dallas Zoo create the most flexible concierge-style experience for all consumers. This product is the next best all-inclusive platform to customize better experiences and ticket plans that grow memberships, drive revenue and build loyalty.

TurnStyle® Features

Among the features that make TurnStyle® useful for organizations that are reopening:

  • Timed entry and guest checkout options to help manage crowd size and flow.
  • Touchless smartphone ticketing for admission, parking and other points of entry.
  • Increased opportunities to plan guided itineraries to ensure traffic flow and reduce contact through wandering.


“We’re so ready to welcome guests back to the Dallas Zoo, and part of doing that is making several significant ticketing and operational changes to help keep everyone safe and healthy. We’re so fortunate to be working with TurnStyle® as a new online ticketing solution that is ideal for our reopening needs, and then can continue to grow with us as all of our Zoo experiences come back online.”  Kari Streiber, Dallas Zoo Vice President of Marketing & Communications.

[Read: TurnStyle, the Platform We Built to Help the World Reopen]


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