White Paper

Moving Beyond Web Accessibility

Executive Summary

ADA compliance may seem like a matter of logistics for your business, but how you meet those requirements can — and should — go beyond a simple legal standard. Your website says a lot about who you are as a company, and accessible design is just the tipping point for a holistic, inclusive user experience. If you’re not designing and developing for everyone, you’re not designing for Americans living with a disability, representing a fourth of the population, who have $504 billion in disposable income and could be your potential customers. Learn how to consider all potential communities at every step in the design and development process.

Your Site Excludes More Consumers Than You Think. Inclusive Design Helps Reach Them – And Foster Belonging.

How inclusive design elevates your brand and shows that you value all of your customers.